If you own a domain name and website you have a internet real estate. This is your address and business where your customers or readers will come to buy your products or read your thoughts on various subjects. Just like commercial real estate the presentation is key when someone finds your site so you need to make it inviting and easy to move around. To many designs are complicated and present the customer with to many choices. This leads to lost customers and lost revenue. Think about when you shopping down the street. You are more likely to shop where it looks inviting and clean, rather than at a store that looks like they are going out of business. You will not go into a store that has tons of neon and banners all over the windows. So why design your website like this. Keep it simple and easy for your customers and your online real estate will become a valuable asset.
