Transplant your image
Have you noticed that in the design world that more and more sites seem to be looking very similar. I am not talking about the graphics, but the actual flow of the site and where various information can be found. While this is great from a customers standpoint it makes about as much sense as giving Kojak a Hair Transplant .While it may make Kojak look different it changes the person for whom we have come to know and recognize. Most sites will have a distinct brand they also need to remember that they need to create a unique experience for their customers. This will help their traffic and convert more browsers to customers.
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